Every day in addition to our normal pile of sponsored elements, still to come promos, daily O-zone program, network promos that run outside of coverage, etc., we have to record 5 versions of Continuing Coverage promos. If any part of it is changed, we have to redo five different versions. And it happens at least once every day.
They are voiced to music then sent to an editor who inserts appropriate pictures and graphics. Then they come back to audio and get a final mix then are sent for a last review and airing.
We completed V.1 which included shots of 2 Russian female skaters but no mention of their names.
They were revised to V.2, which included their names in the narration. New voice track recorded. Pictures revised, audio remixed, resubmitted.
Bounced back to us. Russian names not sounding Russian enough. Russian language expert from research coaches me on perfect pronunciation. Recorded, edited, remixed, resubmitted.
Bounced back again from Control Room. The complaint? I sounded "Too Russian."
Final verdict...back to pictues of the ladies with no mention of their names.
3 hours of work for a bunch of people, and back to what we started with.
To recap:
"Don't read these names."
"Read these names."
"Read these names better."
"You read these names too well."
"Don't read these names."
The script is creased because I just had to fold it up and stick it in my pocket. It is the only script I've ever left work with. Next time you see me I'll say both of their names perfectly. You will be impressed.
But still it's getting pretty exhausting for all of us.
That kind of situation leads to this...


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